Target Persona

Klaire is a 21-year-old senior college student from Dallas, TX. She attends The University of Texas- Austin majoring in Fashion Merchandising with a minor in business. She lives in Austin, TX in an upscale apartment with her sorority sisters. She just has one sister name Allison who is a senior in high school. She grew up in a two-parent household. Both of her parents as challenging jobs, so she knows how hard they have worked to provide for her and her sister. She a confident, strong, and open-minded personality. She can be very independent at times. She is not afraid to ask for what she wants and speak in what she believes in. She typically gets what she wants, she is shopping at MODERN BELLE because she feels like she can get all her essential outfits from MODERN BELLE.

She takes a lot of classes a schedule like 18 credit hours a schedule since she has two minors. She is very involved on campus. She in University Fashion Group, 32º Figure Skating Club, American Marketing Association UT Collegiate Chapter, Spark Magazine, Absolute Texxas. She a member in Alpha Phi because their philanthropy is Cardiac Care for Women which is close to her heart since her father is a cardiologist. She on the T-Shirt committee for Alpha Phi. Klaire is a loyal customers because once she a brand that fits her style. She is not changing or really not shopping anywhere else because that brand has everything she could possibly loves. She loves music, she consider her side as genre fluid meaning she will listen to practical anything that she loves. Her Favorite Music artists are: Morgan Wallen, Florida Georgia Line, Luke Combs, Selena Gomez, Miley Cyrus, Nicki Minaj, Cardi, Drake, Chris Brown. She can go from country to pop to rap all in a second when you are in the car with her. She loves to travel. She has been to London, Paris, New York, Los Angeles, and Italy.

She has many different hobbies. One of them is fitness because her father talks to them about stay healthy and keeping their heart in good health. She goes to morning yoga on every Monday and Wednesday and morning cycling on every Tuesday and Thursday. She cardio, Pilates, and hike trails on the weekend. She goes on walks and runs with her dog, Brooklyn. She is a health eater like organic food, natural foods, fruits and vegetables. But she does eat unhealthy once in a while. Another is drawing she loves to draw everything she sees it is relaxing to your when a little free time. She will draw her family, friends, animals, and objects. She loves to shop at Zara, Pretty Little Things, Miss Guided, and Dolls Kill. She loves an edgy, fierce look and a classy, elegant. She considers herself a fashion and makeup guru.